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Chapter 01: Introduction to Electronic Commerce 1. IBM defines electronic business as "the transfo
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INTRODUCTION TO ELE
ELECTRONIC COMMERCE FIRST TRIMESTER. ACADEMIC YEAR 2008-2009
Methodology This course will introduce you to many business uses of the Internet. There are plenty of active exercises with which to explore the Net.
You will study in deep about the distribution and payments methods in Internet. You will have to do a term paper about an e-commerce website and you will have to read some articles related to digital markets and interactive home shopping.
Each week one of you will explain to the rest about one case study. Program 1. E-Commerce: general view 1.1.
E-commerce steps and activities
EDI and E-commerce
2. Distribution channel 2.1.
Intermediation, disintermediation and reintermediation
Internet Intermediates functions
3. Intermediates types 3.1.
Retailers and infomediators in particular environments
4. Virtual establishment 4.1.
Physical distribution strategies
Recommended Bibliography: There is not an specific guide or manual for this course, At each module internet addresses and manuals will be provided to complement each lecture.
FIRST TRIMESTER. ACADEMIC YEAR 2008-2009
The final mark of the course “Electronic commerce” will be calculated on the basis of the following factors, that shall be weighed as described below: